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Home > Technology > How Telefónica Tech is tackling emergency services’ most complex digital challenges
Technology ETS20255 August 2025

How Telefónica Tech is tackling emergency services’ most complex digital challenges

Lanna Deamer5 August 2025No Comments3 Mins Read
ETS2025

With expertise spanning cloud, AI and data management, Telefónica Tech is bringing its global digital transformation experience into the emergency services sector. From unlocking complex datasets to reducing manual workloads, the company is working with UK blue light organisations to improve real-time decision-making, optimise resources and support joined-up frontline operations.

We caught up with the team ahead of The Emergency Tech Show to find out more.

1. Telefónica Tech is well known for driving digital transformation – how are you looking to bring that expertise into the emergency services sector?

Telefónica Tech want to bring our expertise into the emergency services sector through co-innovating with emergency services and leveraging our broad capability portfolio that can support with operational efficiency, service execution and cyber security.

2. You’ve got deep capabilities across areas like data, AI, and business applications – where do you see the biggest opportunity to support frontline services right now?

The biggest opportunity we see to support frontline services is in the integration and utilisation of diverse data, coupled with the adoption of AI solutions to improve real-time decision-making, optimise resource allocation and improve response times.

3. What makes your data and AI offering particularly suited to emergency services organisations?

Our offering is suited to the emergency services because it emphasises ethical and responsible considerations whilst driving actionable insights from large-scale and varied data sets. Our ability to tackle complex data challenges unlocks data harmony, whilst our AI capability delivers innovation and ensures data is used as an effective tool for service improvement.

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4. You’ve spoken about the power of integrated technology – how important is it for emergency services to take a more joined-up approach?

Whilst all emergency services have their specialisation, typical incidents require multiple services to be present. When systems can talk across organisational boundaries, so can the services that use them. They can yield a greater benefit to all involved and optimise each service’s response capability.

5. What will Telefónica Tech be showcasing at The Emergency Tech Show and who should stop by for a chat?

Telefónica Tech will be showcasing our innovative AI solutions, data governance and management capabilities and our ability to tackle the services most complex challenges. We are keen to have a chat with any stakeholders looking to optimise their cloud spend, building an automation strategy to reduce manual processes, and leverage data and AI, to improve their service and drive operational efficiencies.

6. As a global tech leader with strong Microsoft ties, what do you think emergency services can learn from how other sectors are transforming?

Emergency services can learn from other sectors by exploring routes for data sharing and experimentation, leveraging cloud solutions for scale and optimisation and focusing on data products that are evaluated through successful service outcomes and organisational KPIs.


Telefónica Tech is a Microsoft Partner in the Microsoft Pavilion at The Emergency Tech Show at the NEC on 17-18 September. Check out the full exhibitor list here.

Digital transformation ETS2025 Technology Telefonica Tech The Emergency Tech Show

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Lanna Deamer

Lanna Deamer

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Lanna is Deputy Editor of Emergency Services Times, covering news, interviews and features across the emergency services sector. She also supports the team’s coverage of The Emergency Services Show and The Emergency Tech Show.

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