
High-performance equipment manufacturer, Avon Protection, has announced Venari Group as its new distributor of thermal imaging cameras (TICs) for the UK fire market.
The agreement will see Venari commence distributorship of Avon’s ‘argus’ range of TICs with immediate effect. The British-manufactured argus technology has been a market leader within the British fire and rescue industry for three decades, having continually invested in R&D and product innovation. Its evolved ‘Mi-TIC’ unit is the world’s smallest NFPA 1801-certified thermal imager for fire fighting applications.
After launching into the fire market in early 2020 by industry stalwart Oliver North, Venari has already made a name for itself, having acquired the UK’s biggest and most established ambulance manufacturer, O&H Vehicle Technology. It has also been announced as the UK manufacturer of Ziegler Group’s technologically advanced range of fire fighting vehicles – providing world-class fire truck technology while wholly manufactured in Britain.
Now, with the latest evolution in the Mi-TIC’s legacy, Venari will be tasked with spearheading customer care, sales and marketing for the UK fire and ambulance services, from its 60,000sqft emergency vehicle manufacturing facility.
Mark Ridsdale, European Sales Director, Avon Protection, said, “I’ve worked with many of the team at Venari in the past and very much look forward to working with them again. Their passion for the Mi-TIC thermal imager completely mirrors that of our own which is an extremely exciting prospect for the UK fire and rescue services.
“With our latest development of Mi-TIC, incorporating the IGNIS engine, it means our thermal imaging camera can provide absolute clarity to firefighters in the most demanding situations. For our TIC to be supplied and backed up by Venari’s incredibly efficient team will provide an excellent platform for our market share to solidify its position as the UK market leader.”
Oliver North, CEO, Venari Group, added, “Avon Protection’s world-class range of TICs has long been at the forefront of UK fire fighting strategy. Alignment of Avon and Venari completely champions the importance and significance of strengthening UK manufactured products.
“Avon Protection is genuinely one of the most exciting companies I’ve had the privilege of working with in my career to-date, and continuation of our previously very dynamic partnership is one which I’m excited to re-ignite.
“I’ve previously had seven years of experience with the Mi-TIC, and I’m thrilled to represent it to its fullest potential in both the UK fire and rescue market as well as the ambulance market with hazardous area response teams (HART) teams. Many of the wider team at Venari are also experienced with the incredible Mi-TIC and wholeheartedly share my passion for the range.”